Los Angeles Internet Marketing

First we should start by defining ego marketing. Ego marketing is a term used to describe a company that uses the marketing strategy of only talking about themselves. The emphasis is on the “I,” “Us,” and “We” rather than conveying to the customer what you can really...

Tips for eCommerce Keyword Strategy

Keyword strategies are very important when your website incorporates search engine optimization (SEO). As a result, many resources have been created online regarding how to achieve a high ranking using SEO. While some of these resources may be based on research, a lot...
SEO or PPC: Which provides you the most internet traffic?

Reputation Management 101

In today’s day and age posting a negative review is at the tip of the customers fingers. One slip up and that review can directly affect your business. Your sales and business rep go hand in hand, therefore, without a good reputation your sales are bound to decline....

Resume Advisor

You have probably heard stories of how companies handle their recruitment processes, and how each candidate may get nothing more than a cursory glance at their resumes – if they even get that. The difference between sending out multiple job applications and...