by topco | Oct 22, 2018 | Web Design
First we should start by defining ego marketing. Ego marketing is a term used to describe a company that uses the marketing strategy of only talking about themselves. The emphasis is on the “I,” “Us,” and “We” rather than conveying to the customer what you can really...
by topco | Oct 22, 2018 | Web Design
Keyword strategies are very important when your website incorporates search engine optimization (SEO). As a result, many resources have been created online regarding how to achieve a high ranking using SEO. While some of these resources may be based on research, a lot...
by topco | Oct 22, 2018 | Internet Marketing Blog, Internet marketing in Los Angeles, marketing-in-los-angeles, Web Design
When it comes to online marketing, boosting traffic to your business’s website is your ultimate goal. There are a variety of ways to accomplish this but the two basic options available to you are pay-per-click (PPC) advertising and search engine optimization (SEO). So...
by topco | Sep 25, 2018 | Web Design
In today’s day and age posting a negative review is at the tip of the customers fingers. One slip up and that review can directly affect your business. Your sales and business rep go hand in hand, therefore, without a good reputation your sales are bound to decline....
by topco | Sep 21, 2018 | Web Design
You have probably heard stories of how companies handle their recruitment processes, and how each candidate may get nothing more than a cursory glance at their resumes – if they even get that. The difference between sending out multiple job applications and...
by topco | Nov 9, 2017 | Internet Marketing Blog, social media markering, Web Design
The essence of marketing is through communicating and interacting with people. Traditionally, marketers want to put their brands out there in face-to-face interactions with people such as tradeshows, pop-up stores, and exhibitions where the marketers and target...