6 Effective Social Media Trends to Use in Marketing

In this day and age social media has become such a vital component of marketing that social media and marketing go hand-in-hand. A few of the top ways to market through social media would be live video, user generated content, using social media influencers, social...

The Understated Benefits of an On-Site Search Bar

On of your goals for when you are setting up your company or business’s website should be to make the “user journey” as smooth as possible. So what exactly is the “user journey”? It is the experience that a user gets from using your website one time. As we discuss in...

Are Backlinks Still Good for SEO in 2018

Over the past 10-15 years there has been a lot of change regarding the way Google ranks your web page organically. Before 2003, backlinking was the game. The person with the most backlinks within their webpage would rank the highest in search engine searches. But in...

Tips for eCommerce Keyword Strategy

Keyword strategies are very important when your website incorporates search engine optimization (SEO). As a result, many resources have been created online regarding how to achieve a high ranking using SEO. While some of these resources may be based on research, a lot...
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